New-school marketing teaches social media - like Instagram, Tiktok, & Twitter - are the way to go to build your brand and bring your business to the big leagues. It's not wrong, but it's also not right.
Short-term social media marketing is great to get your name out there, but is not sustainable after achieving your desired workload and, just as quickly as you achieved social media success, you can lose it.
Instead of SMM, we focus on SEO: search engine optimization via strategically crafted content and marketing on targeted platforms, like Pinterest, where your content lasts more than a few days.
Free Resource: How to Establish an SEO-Friendly Blog
Download the free guide to establishing an SEO-friendly blog. You'll learn the essentials of blogging with SEO, the difference between regular website SEO and blog SEO, along with what not to-do when blogging for your business.