7 Types of Content You Should Be Pinning

Pinterest is not just for your blogs (although it’s one of the best ones to share), there are actually tons of content types you should be pinning – it’s just knowing what they are!

I, of course, have my personal favorites based on what I’ve seen perform the best on Pinterest for both me and my clients. You don’t have to have ALL of these content types to pin, but they’re a great way to change up your Pinterest profile!

Here’s 7 Types of Content You Should be Pinning…

#1. Blogs

Pin for an older blog post, 5 Digital Products You Should Be Promoting on Pinterest.

Like I mentioned above, blogs are a great source of Pinterest content! I like to do a few pins at once of each blog post and I’ll even create a story pin for it if it’s a list!

This gives me a bit of content to fall back on when I’m having a busy week and don’t have time to keep up with my usual posts on socials or remaking pins for other aspects of my biz like I list below.

#2. Podcasts

Now, I don’t actually have my own podcast (I can’t imagine trying to talk for so long), but creating a pin to market your podcast is a great way to drive passive organic traffic!

The same users who use Pinterest are likely to be the same ones that are able to listen to your Podcast!

#3. Lead Magnets & Freebies

I will forever preach the importance of creating and pinning pins that promote your lead magnet or freebie on Pinterest – your email list is golden, so you’ll want to try growing it on as many platforms as you can!

This pin alone has grown my email list by 200+ in only about 30 days!

#4. Youtube Videos

Again, I don’t personally have a Youtube, but it is one of the ways my clients get their information across! Creating pins that highlight your latest Youtube video and drive traffic to your channel is a great way to boost your subscribers!

The more subscribers you have, the quicker you can become monetized on Youtube!

#5. Instagram Posts

Recycling an old Instagram Post for Pinterest Content.

Did you know that you can actually claim your Instagram account on you Pinterest? This means you’ll get credit (and can track stats) for whatever pins link back to your Instagram page!

Instagram posts are a great way to diversify your content on Pinterest, especially if you don’t have any of the others on this list!

Feel free to also make pins for your IGTVs and Reels as that’ll help get attention and great unique images to index on Pinterest!

#6. Your Services

One of my favorite things to do when wrapping up a client account (or ending a three month period) is create a story pin highlighting the account results!

These pins get me more traffic than most of my other story pins and are perfect for building a good repertoire with users who find your account and decide to follow or visit your website.

#7. Digital Products & Offers

I never put much thought into digital products until learning from the She’s Blogging creator that digital products can be made by anyone (including bloggers) – but, after doing a little research and experimenting on Pinterest, I’ve found that they’re one of the best ways to earn passive income!

Making pins for your digital products is the key to actually creating a passive stream of income as it won’t require much (if any) upkeep in the future!

If you’d like to learn more about digital products on Pinterest, check out my post: 5 Digital Products to Promote on Pinterest!

Did you find this post helpful? Pin it for others!

Are you pinning everything to Pinterest? If not, here are seven types of content you should be pinning and how to pin them! Discover the different types of content that you can pin and that perform well when you pin them to Pinterest!
Are you pinning everything to Pinterest? If not, here are seven types of content you should be pinning and how to pin them! Discover the different types of content that you can pin and that perform well when you pin them to Pinterest!
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  1. This was INCREDIBLY helpful. I guess I wasn’t thinking outside of the box enough. Today I did my first IG giveaway and now I know I could be sharing that on Pinterest as well. Thank you so much!

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